OPENING CEREMONY

Opening Ceremony appropriates the mission statement of the modern day Olympics from the founder, Baron Pierre de Coubertin. In 1896, he transformed what the Greeks had created into a modern day business venture. The Olympics were founded under the guise of creatively merging sports, business, and global participation. Opening Ceremony takes from this foundation and applies these elements towards fashion. Each year Opening Ceremony has introduced a new country to its home team.