COMMON PROJECTS

Starting as a collaboration between designers Prathan Poopat (former art director for Visionaire and V) and Flavio Girolami (a well known consultant for creative agencies), Common Projects set out to design understated footwear with a luxury design and construction, or in other words—the perfect sneaker. Common Projects' stripped down but well made aesthetic comes in the form of tonal laces, uniform color throughout, hand-stitched outsoles, and Italian-made Nappa leather. Probably the most telling sign that the guys at Common Projects are true practices of minimalism is their seemingly anonymous use of branding; the only embellishment being the signature style number stamp at the side heel.